Deepdive
by Crypto Rich
March 6, 2025
Discover Jasmy, revolutionizing data ownership. Learn what it is, how this "Japan's Bitcoin" implements decentralized data democracy, its key technological innovations, and why it matters in today's data-driven economy.
Jasmy Corporation is a Tokyo-based technology company established in 2016 by former Sony executives, with Kunitake Ando, Sony's former President and COO, as its most prominent team member. The company was founded to develop IoT platform solutions for secure data management, and later introduced JasmyCoin (JASMY) as the utility token for its ecosystem.
Jasmy has gained regulatory approval from Japanese authorities, earning it recognition within cryptocurrency circles. Unlike Bitcoin's focus on serving as a decentralized currency, Jasmy's core mission centers on revolutionizing IoT data management through blockchain technology. The company positions itself as an IoT platform provider whose primary goal is to create infrastructure allowing secure, decentralized data management in an increasingly connected world.
In our increasingly connected world, personal data has become a valuable commodity. From smartphones tracking locations to smart devices monitoring home habits, vast amounts of personal information flow to large technology companies that monetize this data with minimal compensation to the individuals generating it.
Jasmy aims to restructure this standard fundamentally. Their whitepaper explicitly states: "We aim to realize a Data Democracy by building a decentralized, democratic world where data is protected as inherently owned by each individual." The founders assert that valuable data generated from everyday activities shouldn't be controlled by a small number of corporate entities but should remain under the ownership of those who generate it.
The Jasmy ecosystem operates on a dual blockchain architecture:
This hybrid approach combines Hyperledger's performance for data operations with Ethereum's established ecosystem for tokenized transactions, while integrating three key technologies:
Jasmy achieves decentralization through proprietary edge computing modules that process data locally rather than in centralized repositories, and through distributed storage using blockchain and IPFS technology, eliminating the need for trusted third parties.
The platform revolves around three integrated components:
Personal Data Locker (PDL): A secure, user-controlled repository that stores only hash values on the blockchain while actual files reside in decentralized storage, enabling efficient management of large files.
Secure Knowledge Communicator (SKC): The core service that provides complete data control through identity verification, data management tools, and permission systems, ensuring companies access personal data only with explicit consent.
Smart Guardian (SG): Creates secure links between user identities and IoT devices, ensuring only authorized owners can operate these devices and preventing unauthorized access.
JasmyCoin (JASMY) serves as the utility token within the Jasmy ecosystem. Unlike the main Jasmy Platform which runs on Hyperledger Fabric, JASMY is deployed exclusively on the Ethereum blockchain as an ERC-20 token, creating a bridge between Jasmy's enterprise blockchain solutions and the public cryptocurrency ecosystem.
According to the most current information:
Unlike many cryptocurrency projects that launched via Initial Coin Offerings (ICOs) in those days, Jasmy's development followed a more traditional corporate approach. The smart contract was deployed in December 2019 and was later audited by blockchain security firm SlowMist.
The current token allocation structure differs somewhat from initial plans, with distribution as follows:
JasmyCoin facilitates three primary functions within the ecosystem:
Jasmy has established several significant implementations demonstrating their technology's practical applications:
Transcosmos Blockchain PC: Developed for Japan's largest customer service provider, this solution enabled 21,000 call center operators to work remotely during the COVID-19 pandemic. The system employs blockchain technology for distributed storage of customer data, simultaneously enhancing security and operational efficiency.
VAIO Secure PC: In collaboration with Sony VAIO, Jasmy developed high-security computers specifically designed for financial institutions. These devices integrate blockchain technology with Jasmy's Smart Guardian to create a secure environment accessible only through biometric identification and password authentication, making them suitable for sensitive financial operations.
Witz Mobility Service Data Platform: Partnering with Toyota and travel service provider Witz, Jasmy created a platform to record tourist data for Hokkaido's autonomous region. This system supports Japan's first commercial deployment of autonomous vehicles while addressing data privacy compliance requirements.
Jasmy has also established partnerships with Panasonic and IoTeX, focusing on smart home applications and IoT device integration. These partnerships aim to enhance security for connected devices such as smart doorbells, security cameras, and access control systems.
A significant recent development in Jasmy's ecosystem is JANCTION, a Layer-2 blockchain project incubated by the Jasmy Corporation. While Jasmy focuses on IoT and data sovereignty, JANCTION expands the ecosystem's capabilities by targeting AI and decentralized physical infrastructure (DePIN).
JANCTION is Jasmy's first major incubated project, demonstrating how the company is evolving its technological approach. The connection between the two projects is also evidenced by shared leadership—Hiroshi Harada serves as both Jasmy's CFO and JANCTION's CEO.
On February 14, 2025, JANCTION officially launched its public testnet for its Layer-2 blockchain platform with GPU sharing capabilities. The platform aims to revolutionize AI computing costs through two key innovations:
CEO Hiroshi Harada said, "By decentralizing, we aim to break the monopoly of existing platforms and spark a price revolution." This vision dates back to Harada's contributions to the Jasmy White Paper in 2018.
JANCTION has structured its node sales in two phases:
The platform potentially benefits numerous sectors including AI development, gaming, content creation, and data privacy by providing more affordable access to GPU power through blockchain technology.
This initiative represents an important expansion of Jasmy's ecosystem, with Jasmy providing significant support as JANCTION's incubator, continuing the company's mission of decentralized data management while extending into new technological territories.
Jasmy's whitepaper outlines a four-phase development strategy:
Platform Popularization: The initial phase focuses on attracting users by introducing IoT devices and developing solutions with partner companies. During this stage, Jasmy aimed to secure 30 corporate customers within the first year, with emphasis on call center solutions and secure computing devices.
Value Growth: The second phase concentrates on expanding the types and volume of exchangeable personal data while steadily increasing the user base. Jasmy projected onboarding more than 300 enterprises and organizations during this phase, targeting hardware manufacturers, service providers, and government entities.
Ecosystem Expansion: As personal data accumulates sufficient value, this phase establishes a fair compensation system for data sharing. Jasmy anticipates approximately 1,000 enterprises and 6 million individuals participating in platform transactions during this stage, with Jasmy tokens gaining increased utility and circulation.
Marketplace Expansion: The culmination of Jasmy's strategy involves creating a global data marketplace where individuals and businesses can securely exchange information. Unlike physical assets, data possesses the unique characteristic of being simultaneously valuable to multiple parties while retaining value after sharing. The increasing global emphasis on privacy protection, combined with advances in artificial intelligence and machine learning driving demand for high-quality data, creates favorable conditions for Jasmy's marketplace vision.
Jasmy offers a practical approach to personal data management and monetization in our connected world. By combining blockchain technology, IoT integration, and edge computing, Jasmy provides an alternative to centralized data control models.
Through their core services—Personal Data Lockers, Secure Knowledge Communicator, and Smart Guardian—Jasmy enables individuals to maintain control over their personal information while allowing companies to access this data through transparent, compensated arrangements.
With implementations already deployed with major companies like Transcosmos, VAIO, and Witz, Jasmy has demonstrated the viability of their decentralized data management approach. Their recent expansion into AI computing through JANCTION, their Layer-2 blockchain project with GPU sharing capabilities, further showcases the company's commitment to decentralizing digital infrastructure beyond just data management.
While Jasmy faces competition from other blockchain and data privacy projects, their experienced leadership team provides significant industry credibility and technical expertise. As connected devices proliferate and data privacy concerns intensify, Jasmy's position at the intersection of blockchain technology and data management makes it a noteworthy project in both domains.
Disclaimer
Disclaimer: The views expressed in this article do not necessarily represent the views of BSCN. The information provided in this article is for educational and entertainment purposes only and should not be construed as investment advice, or advice of any kind. BSCN assumes no responsibility for any investment decisions made based on the information provided in this article. If you believe that the article should be amended, please reach out to the BSCN team by emailing [email protected].
Author
Crypto Rich
Rich is a devoted husband and father from The Netherlands with a passion for cryptocurrency (since 2017) and technology. He enjoys exploring the digital world as much as he does the simple pleasure of long walks through the Dutch landscapes.
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