BNB Chain Teams Up With MEXC to Boost Ecosystem Projects

BNB Chain entered into a strategic partnership with global cryptocurrency exchange MEXC. The move is set to fast-track token listings and provide expanded market support for BNB Chain projects. 

For developers building on BNB Chain, this collaboration opens doors to a broader investor base and stronger liquidity access. For MEXC, the partnership offers early exposure to promising tokens and higher trading activity.

This deal strengthens the ecosystem around BNB Chain, known for its low fees, fast transaction speeds, and growing pool of decentralized applications. It also expands MEXC’s positioning as a launchpad for high-potential assets.

Faster Token Listings and Access to MEXC Alpha Ranking

One of the standout benefits of this partnership is priority access to MEXC’s listing engine. BNB Chain projects will get faster reviews and streamlined onboarding onto the MEXC platform. This includes placement in the MEXC Alpha Ranking, which identifies promising early-stage tokens.

For emerging blockchain projects, this visibility can make or break their success. Getting listed on a top-tier exchange early means more liquidity, more users, and better price discovery. MEXC’s user base of over 36 million traders offers a global stage for these tokens to perform.

BNB Chain projects will also benefit from easier transitions to MEXC’s spot and futures markets. This not only adds depth to their trading pairs but gives them better exposure to institutional-grade liquidity.

Tapping Into the MEXC Ecosystem for Strategic Growth

Beyond listings, the collaboration aims to offer full-stack market support. MEXC will provide strategic resources to help BNB Chain developers expand globally. From marketing to liquidity provisioning, projects will receive hands-on assistance to improve user adoption and market presence.

This kind of integrated support is critical for early-stage teams. It allows developers to focus on building while MEXC handles exchange-side optimization and growth.

Adding to this is BNB Chain’s $100M Liquidity Incentive Program, from which up to $500,000 per project could be distributed through the MEXC partnership. This funding will boost liquidity pools and help maintain healthy trading volumes.

A Win-Win for Traders and Builders

For crypto traders, the partnership means one thing: early access to promising projects. MEXC users will get in on the ground floor of high-growth BNB Chain tokens, often before they appear on other major platforms.

This early exposure is especially valuable in today’s fast-paced market, where alpha moves quickly and early entries can lead to outsized gains. As more projects onboard to MEXC through BNB Chain, users will get an expanded range of trading opportunities.

Meanwhile, developers benefit from infrastructure that supports rapid scaling. The easier it is to get listed, attract liquidity, and market a project, the faster teams can iterate and grow. This feedback loop supports long-term ecosystem health.

BNB Chain’s Rising Momentum

BNB Chain is already seeing massive growth. According to DeFiLlama, application revenue on the chain has surged over the past two years—from under $2 million per month in early 2022 to more than $21 million in early 2025. The most recent month saw a record $21.64 million in app revenue.

This rapid growth has been driven in part by the rise of memecoins, GameFi, and DeFi protocols, all thriving thanks to BNB Chain’s low fees and developer-friendly environment. The MEXC partnership could push this trajectory further by encouraging even more projects to build on the network.

Sarah, Head of Business Development at BNB Chain, emphasized this mission:

"At BNB Chain, we empower early-stage developers to build from zero to one. Through our collaboration with MEXC on priority listing and market support, we're enabling BNB Chain's high-performance innovators to thrive—driving global blockchain innovation and transformation."

For MEXC, this partnership offers a competitive edge in a crowded exchange market. Ranked sixth globally by 24-hour trading volume ($4.22B, per Messari), MEXC has been pushing to differentiate through early listings and global access.

“By collaborating with innovative and high-growth ecosystems like BNB Chain, we aim to expand the horizons for our users and contribute to the broader blockchain industry's evolution. We are excited about the transformative impact this strategic collaboration will bring, not only to our users but to the entire industry," Tracy Jin, COO of MEXC, stated.

Both parties have made it clear this is only the beginning. MEXC and BNB Chain plan to deepen their collaboration and explore new areas for joint innovation. This could include support for cutting-edge sectors like ZK-rollups, real-world assets, or advanced gaming protocols.