Verasity’s Recent Key Partnerships and Collaborations in 2025

Verasity has signed several major partnerships in recent months, each designed to expand the reach of its VeraPlayer video technology and Proof of View (PoV) fraud detection system. The blockchain protocol, best known for tackling ad fraud and monetizing video, is extending its infrastructure into gaming, artificial intelligence (AI), media, and even real-world assets.

These partnerships include collaborations with Astrena AI, SoonChain, GPTVerse, Paal AI, Turbo memecoin, Funton, and CryptoAutos. Each deal demonstrates how Verasity is embedding its tools across different verticals, from play-to-earn (P2E) gaming to traditional media.

Astrena AI Partnership

In April, Verasity announced a deal with Astrena AI, a play-to-earn gaming platform that uses artificial intelligence to create personalized player experiences.

Astrena AI integrated Verasity’s VeraPlayer to deliver high-quality video content, including teasers, trailers, and cinematic sequences. A later phase will also bring in VeraViews, Verasity’s advertising solution.

For Verasity’s VRA token holders, the partnership includes exclusive NFT airdrops in the form of limited-edition badges. These digital items provide in-game benefits and interactive features within Astrena’s ecosystem.

Astrena itself is built on a mix of blockchain and AI, with in-game assets represented as NFTs and a native token, $RENA, powering its economy.

SoonChain Collaboration

On May 5, Verasity partnered with SoonChain, an AI-powered gaming Layer 2 platform. SoonChain aims to simplify Web3 game development with features like real-time transaction finality, cross-game asset interoperability, and on-chain management of virtual items.

VeraPlayer now powers SoonChain’s trailers, tutorials, and gameplay showcases. A future update will enable Proof of View, allowing developers to monetize video with verified impressions.

GPTVerse and Paal AI

Two AI-driven ecosystems, GPTVerse and Paal AI, also signed on with Verasity in May.

GPTVerse adopted VeraPlayer to distribute content such as industry explainers and platform overviews. Proof of View will later be introduced to ensure all engagement is fraud-free.

Paal AI, a business-focused AI toolkit, onboarded VeraPlayer around the same time. Paal also integrated its own AI agent into Verasity’s Telegram community, providing real-time insights to VRA holders.

Turbo Memecoin Integration

On May 26, Verasity partnered with Turbo, one of the most popular memecoins in the top 150 projects by market cap. The deal ensures all of Turbo’s promotional videos, community updates, and educational explainers will run on VeraPlayer.

For Verasity, the Turbo partnership extends its infrastructure into one of crypto’s most active grassroots communities, combining memecoin culture with fraud-resistant video tools.

MAIV Campaign

Before the Turbo announcement, Verasity collaborated with MAIV, a Web3 platform that launched a $5,000 airdrop campaign for both VRA and MAIV holders. The campaign rewarded the first 100 verified participants with $50 worth of MAIV tokens, marking another way Verasity continues to incentivize token engagement.

VeraViews Expands to the UAE

On June 2, Verasity’s advertising arm, VeraViews, launched the UAE’s first home-grown Ad Exchange and Supply-Side Platform (SSP). This was supported by the Ministry of Economy’s NextGenFDI program.

As part of the rollout, VeraViews partnered with Khaleej Times, the UAE’s oldest English-language daily, with more than 8 million monthly users. Khaleej Times is adopting VeraPlayer with Proof of View, as well as VeraViews’s Proof of Traffic (PoT), to combat domain-level fraud.

This partnership brings VeraViews into mainstream digital advertising, scaling video inventory and offering transparency for advertisers in the Middle East.

Funton Gaming Deal

On July 15, Verasity announced a partnership with Funton, a tap-to-earn (T2E) gaming platform with more than 500,000 monthly active users.

Funton integrated VeraPlayer for in-game video, demo previews, and promotional clips. PoV will be introduced later, laying the groundwork for fraud-free monetization in a rapidly growing T2E sector.

CryptoAutos Collaboration

On July 22, Verasity partnered with CryptoAutos, a Dubai-based platform that tokenizes luxury vehicles for fractional ownership. CryptoAutos recently acquired a $20 million fleet of high-end cars, including Lamborghini, Ferrari, and Rolls-Royce, with expectations of $15 million annual rental revenue.

The companies are working to integrate Verasity’s Proof of View into CryptoAutos’ video ecosystem, potentially extending VRA utility into real-world asset tokenization and luxury car rentals.

Fraction AI Partnership

In August, Verasity announced a collaboration with Fraction AI, an AI prediction market platform. The deal focuses on using Proof of View to ensure content views and onboarding materials are verifiable and free from manipulation.

Conclusion

Verasity’s recent partnerships show a clear strategy: extend its VeraPlayer and Proof of View infrastructure across gaming, AI ecosystems, memecoins, traditional media, and real-world assets. From Astrena’s AI-driven P2E games to CryptoAutos integrating Verasity’s Proof of View, the company is embedding its tools in diverse, high-traffic environments.

Rather than relying on speculative claims, these partnerships highlight specific, technical integrations that expand the use of Verasity’s products across industries.

Resources:

1. Verasity Documentation: https://verasity.helpscoutdocs.com/

2. Verasity Proof of View Document: https://verasity.io/static/documents/verasity_pov.pdf

3. Verasity Medium: https://medium.com/verasity

4. Khaleej Times Adopts VeraViews - report by Bitcoin(.)com: https://news.bitcoin.com/khaleej-times-adopts-veraviews/