Bitget Celebrates 7th Anniversary With Launch of World’s First ‘Universal Exchange’ (UEX)

Bitget celebrated its seventh anniversary on September 16 with the launch of the Universal Exchange (UEX), a platform designed to combine cryptocurrency trading with tokenized traditional assets. CEO Gracy Chen addressed the company’s 120 million users in a letter, describing UEX as a platform that allows trading not only in cryptocurrencies but also tokenized U.S. stocks, ETFs, currency pairs, and gold.

The Universal Exchange is intended to merge the advantages of centralized and decentralized models. It enables investors to trade millions of tokens directly from their exchange accounts without switching between platforms. The system operates 24/7 and aims to provide a comprehensive trading environment where traditional and blockchain-based assets coexist.

Universal Exchange: Dual Asset Trading

UEX allows users to access both digital and traditional financial instruments through a single interface. Depositing, trading, and withdrawing assets are all done from the same account. Tokenized stocks from major U.S. companies, ETFs, and currency pairs are available alongside Bitcoin, Ethereum, and other digital assets.

One of UEX’s distinguishing features is the integration of artificial intelligence. Bitget’s AI assistant, GetAgent, can analyze trading history, assess risk, and execute trades on behalf of users. Automated trading bots work alongside GetAgent to provide continuous market monitoring and rapid trade execution. This combination of AI and automation reduces the gap between strategy development and real-time action.

In September 2025, Bitget became the first exchange to enable the direct purchase of over 100 tokenized U.S. shares, extending access beyond conventional crypto assets. By combining centralized and decentralized features, UEX aims to provide a unified experience without requiring users to manage multiple accounts or platforms.

Expanding Asset Coverage

UEX builds on Bitget’s prior infrastructure upgrades. In Q3 2025, Bitget Onchain added full support for Ethereum, BNB Smart Chain, Base, and Solana assets. Partnerships with xStocks and Ondo expanded access to tokenized stocks and ETFs, while the launch of Stock Futures introduced traditional instruments such as Apple (AAPL) and NVIDIA (NVDA) into the crypto derivatives market.

Gracy Chen highlighted the platform’s ambition to support all tradable assets, not only leading cryptocurrencies but also global stocks, ETFs, gold, and foreign exchange. This comprehensive approach differentiates UEX from typical centralized exchanges (CEXs) or decentralized exchanges (DEXs), which often have limited asset types or fragmented access.

AI Integration and Market Intelligence

GetAgent, Bitget’s proprietary AI, offers actionable insights by analyzing real-time market data and user-specific trading patterns. Users can interact with the AI for personalized guidance, risk assessment, and trade automation.

Automated trading bots supplement GetAgent by executing strategies based on predefined criteria. The integration of AI aims to make trading more accessible while reducing the manual effort required for monitoring multiple markets simultaneously.

Security and Compliance

UEX emphasizes security by combining on-chain and off-chain protections. The platform integrates tools that detect potential token concentration risks, rug-pull schemes, and irregular trading behavior. Bitget’s User Protection Fund, currently valued at over $700 million, acts as an additional safeguard against large-scale losses.

Regulatory compliance is also a priority. In 2025, Bitget secured licenses or registrations in Italy, Poland, Lithuania, Czechia, El Salvador, Argentina, Bulgaria, and Georgia. A compliance team of over 70 specialists collaborates with regulators to maintain trust and advance sustainable frameworks for crypto trading.

Global Expansion and Community Initiatives

Over the past seven years, Bitget has grown through strategic partnerships and community engagement. Collaborations with global brands like Juventus FC, LaLiga, MotoGP, and the UNTOLD music festival have helped Bitget reach mainstream audiences. Educational programs such as Blockchain4Youth and Blockchain4Her have benefited over 15,000 students across more than 60 universities.

In partnership with UNICEF, Bitget aims to educate one million people on blockchain technology by 2027. These initiatives reflect a sustained strategy of combining technical development with social impact, rather than focusing solely on rapid market expansion.

Celebrating the 7th Anniversary

Bitget’s anniversary campaign, “Gear Up to 7,” features events designed to engage the community. These include the #GearUpTo7 Sprint Challenge with a $400,000 USDT prize pool, a Bitget-themed MotoGP racing motorcycle, motorcycle parades in multiple cities, and an anniversary anthem by crypto influencer Lil Bubble.

The platform will also host its first Smart Awards, recognizing top traders and community contributors, further highlighting user achievements in the crypto space.

$BGB Token Migration to Morph

In a related development, Bitget partnered with Morph, designating $BGB as the gas and governance token for the Morph Chain. Bitget transferred 440 million $BGB tokens to the Morph Foundation, with half burned immediately and the other half vested over 50 months.

The migration positions $BGB for dual use: powering protocol governance and serving as a utility token for on-chain payments. This move fits with Bitget’s broader strategy of integrating Layer 2 blockchain solutions into its Universal Exchange ecosystem.

Conclusion

Bitget’s launch of the Universal Exchange marks a significant evolution of its platform. UEX combines cryptocurrency trading, tokenized stocks, ETFs, gold, and forex within a single account interface. AI-powered tools, automated trading bots, and a robust security framework provide users with a secure, efficient, and integrated trading environment.

Through regulatory compliance, global partnerships, and community initiatives, Bitget demonstrates a sustained strategy of measured growth and ecosystem development. The Universal Exchange is designed to provide users with unified access to diverse assets while maintaining security, liquidity, and operational transparency.

Resources:

1. Bitget’s press release announcing ‘Universal Exchange’: https://www.globenewswire.com/news-release/2025/09/17/3151340/0/en/Bitget-Turns-7-Coining-the-Universal-Exchange-as-the-Next-Generation-of-Exchanges.html

2. Bitget’s press release about Morph collaboration: https://www.globenewswire.com/news-release/2025/09/02/3142648/0/en/Bitget-to-Transfer-440-Million-BGB-to-Morph-Foundation-Accelerating-BGB-as-Gas-and-Governance-Token-of-Morph-Chain.html

3. Bitget’s announcement about joining Ondo Global Markets Alliance: https://www.globenewswire.com/news-release/2025/07/17/3116938/0/en/Bitget-Joins-Ondo-s-Global-Markets-Alliance-to-Expand-Global-Access-to-Over-Hundred-Tokenized-RWAs.html