Roqqu Partners with Ondo Finance to Scale RWA Access in Emerging Markets

Bringing Institutional-Grade Assets to Emerging Markets

@RoqquPay has entered a strategic partnership with @OndoFinance to distribute institutional-grade real-world assets (RWAs) across its high-growth user network. The deal focuses on bringing tokenized products, including $USDY and $OUSG as well as commodities, to millions of users in regions that have historically had limited access to conventional financial instruments.

The partnership targets a striking opportunity: despite the global asset market exceeding $100 trillion, less than 1% of that pool is currently represented on-chain. For Roqqu, which operates a payments and financial services platform serving users across Africa and other emerging markets, the collaboration represents a direct route to closing that gap for its customer base.

What Ondo Finance Brings to the Table

$USDY and $OUSG serve two distinct market segments. $USDY targets non-U.S. offshore users looking for yield-bearing dollar exposure, while $OUSG is built for accredited, permissioned institutional capital. For users in emerging markets in particular, $USDY offers the ability to access yield-bearing dollars without relying on a traditional bank.

Ondo Finance tokenizes real-world assets such as U.S. Treasuries and publicly listed stocks, issuing on-chain tokens backed one-to-one by assets held in regulated institutional custody. Its two primary products are $USDY, a permissionless yield-bearing token backed by short-term Treasuries, and $OUSG, an institutional-grade instrument backed by BlackRock's BUIDL fund.

As of late February 2026, the distributed value of tokenized assets across public blockchains reached approximately $25.71 billion. Tokenized U.S. Treasuries alone surged to $12.88 billion, up from roughly $5 billion in late 2024. The Roqqu partnership positions Ondo to extend that momentum into retail and semi-institutional segments in underserved regions, where demand for dollar-denominated yield products is particularly strong.

Ondo's edge lies in its compliance-first design, using offshore SPVs, regulated broker-dealers, and legal wrappers to bring traditional assets on-chain without ignoring securities law. That regulatory posture is a key selling point for distribution partners like Roqqu, which must navigate a range of local financial regulations across its operating markets.

For Ondo, the tie-up adds another distribution channel to a platform that has steadily expanded its institutional footprint. Ondo is already a member of the DTCC tokenization working group alongside BlackRock, Goldman Sachs, JPMorgan, Franklin Templeton, Morgan Stanley, Circle, Fireblocks, NYSE, Nasdaq, and Robinhood. The Roqqu deal extends that institutional reach toward a different kind of user: the hundreds of millions of people in emerging economies seeking stable, yield-generating alternatives to local currency exposure.

Sources:
Ondo Finance: USDY Product Page
Coincub: Ondo Finance and the Future of RWA (2026)
CCN: How Ondo Finance Turns US Treasuries Into 24/7 Yield Tokens With OUSG and USDY