by BSCN
July 25, 2022
The collaboration with Usain Bolt is a significant milestone for the protocol’s push for global adoption.
Jamaican sprinter and world 100 meter record holder Usain Bolt becomes the face of Step App. The MoveToEarn Non-fungible Token (NFT) platform aims to expand its userbase with the partnership.
Step App is on a mission to expand its global adoption to 10 million users and believes that Usain Bol is the perfect influencer to achieve that goal.
“Usain Bolt has helped boom the demand of global brands, and we’re proud to have his faith in Step App! This is a major milestone in our push for global adoption,” Step App tweeted on July 21.
Usain Bolt expressed excitement at the partnership deal through a short clip posted by Step App on Twitter. The sprinter said that being part of Step App’s innovation to create happiness through fitness and financial opportunities was vital to accepting the deal.
“When a company reaches out to me proposing that they can put these two functional happiness, money, and fitness into one experience, and you are to be part of this historic achievement. That’s why I am hugely excited to be the global face of Step App,” Bolt said.
The world's most famous athlete will join the protocol’s physical and social media events, be the face of the brand’s presentation, and more, to promote global adoption. In the meantime, the protocol is working on Bolt-partnered marketing events to commence its push to rival other top MoveToEarn projects in the industry, including StepN.
Step App is a gamified health metaverse for the fitness ecosystem, powered by augmented reality. The platform rewards users for socializing and participating in fitness activities like walking, running, and jogging.
The protocol has its native blockchain, Step Network which is an Avalanche subnet, and token, $FITFI, powering its health metaverse. The platform recently launched the “Step Ecosystem Fund” to provide incentives for teams building on Step Network.
Check out the following media pages to learn more:
Don’t forget to download the BSC News mobile application on iOS and Android to keep up with all the latest news for BNB Chain and crypto!
Follow us on Twitter and Instagram!
If you need tools and strategies regarding safety and crypto education, be sure to check out the Tutorials, Cryptonomics Explainers, and Trading Tool Kits from BSC News.
Check out the Web3Wire Linktree to keep up with all relevant Web3 and Crypto!
Looking for a job in crypto? Check out the CryptoJobsNow!
Latest News
November 30, 2024
Weekly Article Recap: 11/25-11/29
November 29, 2024
Sol Sniper Launches First Memecoin Trading Bot for X
November 29, 2024
Binance Labs Recent Investment: What is Astherus?
November 29, 2024
HyperLiquid HYPE Token Launch: Everything You Need to Know
November 28, 2024
XT Exchange Suspends Withdrawals After $1.7M Hack
November 28, 2024
MARA Expands Bitcoin Reserves to 34,794 BTC
November 28, 2024
21Shares Introduces Four New ETPs for Pyth, Ondo, Render, and Near
November 27, 2024
Valour Launches the First Dogecoin Exchange-Traded Product