Former President Donald Trump announced his intention to launch a fourth NFT collection during a recent interview with Bloomberg Businessweek. This announcement comes in the wake of the successful launch of three prior NFT collections, each consisting of 45,000 digital cards that sold out within a day. 

Trump’s decision to release another series is reportedly driven by public demand and the growing excitement within the cryptocurrency community.

“I’m going to do another one because the people want me to do another one,” Trump stated in the interview on July 16. “We had one year to sell it out and it sold out in one day.” 

A Shift in Perspective

Trump’s latest NFT collection, titled “MugShot,” centered around his ongoing legal battles. The former president highlighted that a significant portion of the payments for these NFTs was made in cryptocurrency. 

“I would say almost all of it was paid in crypto, in this new currency. And it opened my eyes,” Trump revealed. 

 

This experience has reportedly reinforced his belief in the importance of the U.S. leading the global cryptocurrency industry.

“It’s a baby. It’s an infant right now. But I don’t want to be responsible for allowing another country to take over this sphere,” Trump emphasized. 

He expressed concern that if the U.S. ignores the potential of cryptocurrency, other nations, particularly China, could dominate the industry. 

Trump acknowledged the evolving perspectives of traditional banking executives towards cryptocurrency. He noted that figures like the CEO of JP Morgan have become more accepting of digital currencies over the years. “Crypto is not going away,” Trump asserted.

Crypto and Trump’s Campaign

The former president’s embrace of cryptocurrency extends to his political campaign. In May, Trump’s campaign began accepting crypto donations. 

A recent report from the Wall Street Journal, citing data from the Federal Election Commission (FEC), revealed that approximately $3 million of the $331 million raised by Trump’s campaign last quarter was in cryptocurrency.

The announcement of the fourth NFT collection follows a harrowing event in Trump’s life. On July 13, 2024, during a campaign rally in Butler, Pennsylvania, Trump survived an assassination attempt. A 20-year-old gunman, identified as Thomas Matthew Crooks, opened fire, injuring Trump’s right ear and killing a spectator.